Sony Trade-in Bonus Promotion
Trade-in any old camera or lens when you purchase a new Sony Mirrorless Camera or lens, and receive a BONUS 5% discount on the new Sony product via in-store redemption.
Example:
Lens that you want to purchase is $2000, and we valued your trade-in item @ $500, then the total to pay will be $2000 (New Lens) - $500 (tradei-n) - $2000 x 5% (bonus discount) = $1400 (final amount)
Please come to the store or contact us for any questions!
-----------------
Sony Full-Frame Lens Bundle Discount Promotion
Promotion overview:
Purchase a Sony Full-Frame Camera Body and receive a 10% discount on an eligible Sony Full-Frame lens (not the camera body), applied automatically at checkout, both in-store and online.
Eligible Full-Frame Cameras:
| SKU | Camera Name |
| ILCE7CM2B | Sony a7C II Mirrorless Camera (Black) |
| ILCE7CM2S | Sony a7C II Mirrorless Camera (Silver) |
| ILCE7CR | Sony a7CR Mirrorless Camera (Black) |
| ILCE7M3B | Sony Alpha a7 III Mirrorless Digital Camera (Body Only) |
| ILCE7M4B | Sony a7 IV Mirrorless Full-Frame Camera (Body Only) |
| ILCE7RM5B | Sony a7R V Mirrorless Camera 61MP FULL FRAME |
| ILCE7SM3B | Sony Alpha a7S III Mirrorless Digital Camera (Body Only) |
| ILCE9M3B | Sony a9 III Mirrorless Camera Body Only |
| ZVE1B | Sony ZV-E1 Mirrorless Camera |
| ILMEFX3 | Sony FX3 Full-Frame Cinema Line Camera Body Only |
| ILME-FX6V | Sony FX6 Full-Frame Cinema Camera Body Only |
Full-Frame Lenses with Discount:
(Excluding 400mm and 600mm GM lenses)
| Eligible Full-Frame Lens | SKU |
| Sony FE 200-600mm F5.6-6.3 G OSS Lens | SEL200600G |
| Sony FE 90mm f/2.8 Macro G OSS Lens | SEL90M |
| Sony FE 24-70mm F2.8 GM II Lens | SEL2470GM2 |
| Sony FE 70-200mm f/2.8 GM OSS II Lens | SEL70200GM2 |
| Sony FE 16-35mm f/2.8 GM II Lens (Sony E) | SEL1635GM2 |
| Sony Alpha 40mm F2.5 G FE Mount FF Lens SEL40F25G | SEL40F25G |
| Sony FE 50mm f/1.2 GM Lens | SEL50F12GM |
| Sony FE 50mm F/2.8 Macro Lens | SEL50M28 |
| Sony FE 55mm f/1.8 ZA Sonnar T* Lens | SEL55F18Z |
| Sony FE 50mm f/1.8 Lens | SEL50F18F |
| Sony Vario-Tessar T* FE 16-35mm F4 ZA OSS Lens | SEL1635Z |
| Sony FE 24mm f/1.4 GM Lens | SO2414GM |
| Sony Alpha 50mm F2.5 G FE Mount FF Lens SEL50F25G | SEL50F25G |
| Sony Alpha 24mm F2.8 G FE Mount FF Lens SEL24F28G | SEL24F28G |
| Sony FE 14mm f/1.8 GM Lens | SEL14F18GM |
| Sony FE 24-50mm f/2.8 G Lens (Sony E) | SEL2450G |
| Sony FE 24-105mm f/4 G OSS Lens | SEL24105G |
| Sony 12-24mm f/2.8 GM Lens | SEL1224GM |
| Sony FE 16-25mm f/2.8 G Lens (Sony E) | SEL1625G |
| Sony FE 35mm f/1.4 GM Lens | SEL35F14GM |
| Sony FE 20mm F1.8 G Lens | SEL20F18G |
| Sony FE 85mm f/1.8 Lens | SEL85F18 |
| Sony FE 50mm f/1.4 GM Lens | SEL50F14GM |
| Sony FE 16-35mm F/2.8 GM Lens | SEL1635GM |
| Sony FE 100-400mm F/4.5-5.6 GM OSS Lens | SEL100400GM |
| Sony FE 85mm f/1.4 GM II Lens | SEL85F14GM2 |
| Sony FE 70-200mm f/4 Macro G OSS II Lens (Sony E) | SEL70200G2 |
| Sony FE 85mm f/1.4 GM Lens | SEL85F14GM |
| Sony SEL24240 24-240mm F3.5-6.3 OSS FE Mount Lens | SEL24240 |
| Sony FE 24-70mm f/2.8 GM Lens | SEL2470GM |
| Sony FE 35mm f/1.8 Lens | SEL35F18F |
| Sony Alpha SEL2070G FE 20-70mm F4 G E Mount Lens | SEL2070G |
| Sony FE 28-60mm f/4-5.6 Lens | SEL2860 |
| Sony FE 135mm f/1.8 GM Lens | SEL135F18GM |
| Sony FE 70-200mm f/2.8 GM OSS Lens | SEL70200GM |
| Sony FE PZ 16-35mm f/4 G Lens | SELP1635G |
| Sony FE 28-70mm f/2 GM Lens (Sony E) | SEL2870GM |
| Sony FE 100mm f/2.8 STF GM OSS Lens | SEL100F28GM |
| Sony Planar T* FE 50mm F/1.4 ZA Lens | SEL50F14Z |
| Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS Lens | SEL2470Z |
| Sony SEL28F20 28mm F2.0 FE Mount Lens | SEL28F20 |
| Sony FE 35/2.8 ZA Sonnar T* Lens | SEL35F28Z |
| Sony Distagon T* FE 35mm f/1.4 ZA Lens | SEL35F14Z |
| Sony FE 70-200mm f/4.0 G OSS Lens | SEL70200G |
| Sony FE 12-24mm F/4 G Lens | SEL1224G |
| Sony FE C 16-35mm T3.1 (F/2.8) G Lens for E-Mount | SL6291 |
| Sony FE 300mm f/2.8 GM OSS Lens (Sony E) | SEL300F28GM |
| Sony FE 70-300mm f/4.5-5.6 G OSS Lens | SEL70300G |
Redemption:
Discounts will be applied in-store or online, at point-of-purchase.
-----------------
Sony FE PZ 16-35mm f/4 G Overview
Designed for Creators
A compact design with superb optics and a power zoom function makes the Sony PZ 16-35mm f/4 G an ideal choice for all types of creators, whether that means you shoot video, stills, or both. This ultra-wide lens is among the lightest in its class and the constant f/4 aperture strikes an ideal balance that is bright enough for available-light shooting while remaining portable for all-day shoots.
Optimized for Video
A perfect companion for content creators, this lens's key features are ideal for video applications, including Power Zoom, suppressed focusing breathing, and versatile focus handling, along with a well-balanced design that performs well when mounted on a gimbal or drone or used handheld:
- The electronically controlled Power Zoom mechanism enables making smooth zooms during takes, with control possible via the lens body or from select camera bodies.
- Power Zoom mechanism uses four XD linear motors for precise, fast, and quiet zooming movement.
- Power Zoom can be used in conjunction with Sony camera's Clear Image Zoom function, which can further extend the effective reach by up to 2x while maintaining near original image quality. If the lens's zoom speed is set to Slow, and the zoom control is performed remotely from the camera body, the zooming transition will be seamless from optical zoom to Clear Image Zoom.
- Internal zoom and internal focus design maintains the overall lens length during operation.
- Smooth Motion Optics (SMO) suppresses focus breathing to help maintain compositional accuracy when changing focus. Additionally, this lens is also compatible with the Breathing Compensation function in select Alpha cameras.
Optical Design
- Wide-angle zoom design covers ultra-wide to standard wide focal lengths and a constant f/4 maximum aperture offers consistency and a strong balance between brightness and a compact design.
- Two Advanced Aspherical (AA) elements and one aspherical element help achieve high sharpness and suppress distortion and spherical aberrations.
- Super ED and ED elements promote greater clarity and color accuracy by reducing chromatic aberrations.
- One ED Aspherical element further contributes to impressive image quality by correcting for a variety of aberrations.
- Special attention has been given to achieve consistent and sharp performance throughout the zoom and focus ranges for maximum versatility.
- Rounded seven-blade diaphragm contributes a smooth bokeh quality.
Versatile Focusing Performance
An XD Linear Motor system uses two separate motors to provide quick, quiet, and precise autofocus and tracking performance. This design also contributes to more natural, intuitive Linear Response manual focus control and an AF/MF switch is located on the lens barrel for quick focus mode switching.
- Internal focusing design offers more responsive focusing performance and maintains a consistent overall lens length during operation.
- Suitable for close-up shooting, the minimum focusing distance at the 16mm position is 11" and, at the 35mm position, is 9.4" with a 0.23x maximum magnification.
Portable Design, Intuitive Handling
As a G lens, this 16-35mm f/4 prioritizes compactness and sports a lightweight design while still managing impressive optical performance and notable f/4 constant maximum aperture. The lens is also weather-sealed and features an intuitive design for easy operability, making it a versatile wide-angle go-to lens for hybrid shooters and content creators.
- Impressively lightweight and sleek design suits everyday handheld use and is ideal for travel applications.
- Dust- and moisture-resistant design suits working in inclement conditions and a fluorine coating has also been applied to the front element to resist dust, oils, and fingerprints, and to also make cleaning the front element easier.
- Integrated Power Zoom control on lens barrel for simple focal length adjustment. When used on select Sony cameras, Power Zoom can also be used via on-camera controls.
- Manual aperture ring can be de-clicked for smooth, silent aperture settings adjustment. There is also an 'A' position for in-camera aperture control.
Sony FE PZ 16-35mm F/4 G Specs
| Focal Length | 16 to 35mm |
| Maximum Aperture | f/4 |
| Minimum Aperture | f/22 |
| Lens Mount | Sony E |
| Lens Format Coverage | Full-Frame |
| Angle of View | 107° to 63° |
| Minimum Focus Distance | 9.4" / 24 cm |
| Maximum Magnification | 0.23x |
| Optical Design | 13 Elements in 12 Groups |
| Diaphragm Blades | 7, Rounded |
| Focus Type | Autofocus |
| Image Stabilization | No |
| Filter Size | 72 mm (Front) |
| Dimensions (ø x L) | 3.2 x 3.5" / 80.5 x 88.1 mm |
| Weight | 12.5 oz / 353 g |
In the Box
- Sony FE PZ 16-35mm f/4 G Lens
- Sony ALC-F72S 72mm Front Lens Cap
- Sony ALC-R1EM Rear Lens Cap
- ALC-SH172 Lens Hood
- Lens Case
- Barcode: 58157
- UPC Barcode: 4548736140257
- Supplier Code: SL6299