Sony FE 100mm f/2.8 Macro GM Lens (Sony E) + BONUS Cashback

SKU:
SEL100M28GM

Key Features

  • Full-Frame | f/2.8 to f/22
  • 1.4x Magnification G Master Macro Prime
  • Four XD Linear AF Motors, Internal Focus
  • Optical SteadyShot Image Stabilization
$2,998.00

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Sony Cashback Promotion

Promotion overview: 
Purchase an eligible Sony camera or lens and claim up to $400 Cashback via online redemption. Terms and Conditions apply.


Eligible Products:

$150

$200

$300

$400

SEL14F18GM

SEL24F14GM

SEL50F14GM

SEL135F18GM

SEL200600G

SEL400800G

SEL1224GM

SEL50F12GM

SEL100M28GM

ILCE7CM2B

ILCE7CM2S

ILCE7M3B

ILCE7M4B

SEL1635GM2

SEL2470GM2

SEL2870GM

SEL35F14GM

SEL50150GM

SEL70200GM2

SEL85F14GM2

ILCE7CR

ILCE7RM5B

ILCE7SM3B

ILCE7M5B


Purchase period:
 
1st May to 5th July 2026.

 

Redemption Page: 
Online Redemption via sonypromotions.co.nz/dicashback

 

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Sony Lens Bundle and Trade-in Bonus Promotion

Trade in any old camera and save on a NEW Sony interchangeable-lens cameras (Full-frame or APS-C)!
 
When you trade in any old camera towards a new Sony camera body, you’ll get:
• The full trade-in value of your old camera, plus
• An extra 5% off our advertised price of the new Sony camera.

 

Purchase a Sony Full-Frame or APS-C Interchangeable-lens camera body and receive up to $200 off an eligible Sony lens. Discount is automatically applied at checkout, available both in-store and online.

Eligible Sony Lens: 

SEGMENT

Discount Value

APSC - G

$75

G LENS

$150

GM

$200

 

>>>Eligible Lenses Full List

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Overview

The Sony FE 100mm f/2.8 Macro GM Lens is the first macro lens in the G Master line, offering outstanding image quality, a greater-than-life-size 1.4x maximum magnification, and an array of physical controls. It features built-in Optical SteadyShot image stabilization, making it ideal for handheld shooting in various settings, including portraits and weddings.

Advanced Close-Up Shooting

Boasting a greater-than-life-size 1.4x maximum magnification, this macro lens delivers excellent close-up shooting capabilities.

  • Minimum focus distance of 26 cm enables maximum magnification of 1.4x with a working distance of 9 cm.
  • The lens' focusing ring can be slid forwards and backwards to quickly shift between manual and autofocus modes.
  • Focus distance and magnification scale are printed on top of the lens for more technical, manual-focus applications.
  • Focus range limiter switch allows for setting ranges of 26-70 cm, 50 cm to infinity, or 26 cm to infinity to improve autofocus speed and responsiveness.
  • Support for separately available teleconverters can be used to improve maximum magnification up to 2.8x.

G Master Optical Quality

The FE 100mm features Sony's advanced optical technologies to deliver sharp, detailed imagery with pleasing bokeh.

  • Advanced optical design with 17 elements in 13 groups, including two XA (eXtreme Aspherical) and two ED (Extra-low Dispersion) glass elements, minimizes aberrations.
  • Nano AR Coating II effectively suppresses flare, ghosting, and internal reflections for improved contrast.
  • Internal focus for a consistent lens size throughout the focus range.
  • Floating focus design allows for a more compact form factor.
  • An 11-blade circular aperture diaphragm creates smooth, rounded bokeh.

Autofocus and Image Stabilization

Packed with advanced lens technologies, the FE 100mm Macro comes equipped with a fast and accurate set of autofocus motors and built-in Optical SteadyShot image stabilization.

  • Four near-silent XD linear motors power the autofocus system for speeds up to 1.9x faster than the FE 90mm f/2.8 Macro G OSS and full compatibility with the 120 fps burst shooting of the a9 III and 4K 120p shooting modes.
  • Floating focus helps minimize aberrations at close-focus distances and also helps keep overall lens length to a minimum.
  • Internal focus keeps a consistent lens size no matter the focus distance.
  • Advanced Optical SteadyShot image stabilization has been optimized for close-up macro shooting.
  • Built-in stabilization supports body-lens coordinated control for maximizing effectiveness of the stabilization when the lens is used in combination with a camera body with sensor-shift stabilization.

Advanced Controls and Ergonomics

This lens has been designed to provide photographers with all the controls they need at their fingertips.

  • Focus range limiter switch allows user to constrain focus range for speedier AF.
  • Manual focus ring can be slid back and forth to switch between auto and manual focus. It also features printed distance and magnification scales.
  • Physical aperture ring for quick, tactile adjustment of the aperture setting.
  • De-click switch removes click stops from the aperture ring for smooth aperture adjustments during video.
  • Iris lock switch will prevent the lens from being accidentally shifted from the A and manual aperture settings.
  • Full-time DMF switch for turning on/off the Direct Manual Focus setting.
  • SteadyShot switch turns optical image stabilization on or off.
  • Two focus hold buttons will hold the focus position while held or can be set to a number of custom functions.
  • Focus mode switch for setting manual or autofocus from the lens.
  • Dust- and moisture-resistant construction along with a fluorine coating on the front element protect the lens from the elements and allow for easier cleaning of the lens.
  • Includes ALC-SH173 Lens Hood for minimizing flare from off-axis light sources.

Teleconverter Compatibility

The FE 100mm f/2.8 Macro GM is able to work with Sony's separately available 1.4x and 2x Teleconverters. When used, photographers and videographers will be able to achieve effective focal lengths of up to 200mm for both increased magnification or longer working distances.

  • The 1.4x Teleconverter allows for a 2x maximum magnification with an effective focal length of 140mm and an f/4 maximum aperture.
  • The 2x Teleconverter allows for a 2.8x maximum magnification with an effective focal length of 200mm and an f/5.6 maximum aperture.

Teleconverters also provide the added benefit of longer working distances when not operating at the lens's minimum focus. This added distance can help photographers more easily set up lighting with small subjects to avoid shadows and other distracting elements as well as allow shooters to work with skittish or sensitive subjects, such as insects, without disturbing them.

Product Information

UPC: 027242932890

Specifications

Focal Length 100mm
Aperture Maximum: f/2.8
Minimum: f/22
Lens Mount Sony E
Lens Format Coverage Full-Frame
Angle of View 24°
Minimum Focus Distance From Camera Sensor: 26 cm
Magnification 1.4:1 Macro Reproduction Ratio
1.4x Magnification
Optical Design 17 Elements in 13 Groups
Aperture/Iris Blades 11, Rounded
Focus Type Autofocus
Image Stabilization Yes
Filter Size 67 mm (Front)
Dimensions ø: 81.4 x L: 147.9 mm
Weight 646 g

What's Included

  • Sony FE 100mm f/2.8 Macro GM Lens (Sony E)
  • Sony ALC-SH173 Lens Hood
  • Sony ALC-F67S 67mm Front Lens Cap
  • Sony ALC-R1EM Rear Lens Cap
  • Lens Case
  • Barcode: 86191
  • UPC Barcode: 027242932890
  • Supplier Code: SL6327